When it comes to shopping for kids, Carytown captures the wonder of childhood through two iconic stores—World of Mirth and bbgb. Both offer more than products; they create experiences. Nestled among Carytown’s colorful boutiques and cafés, these stores inspire learning, laughter, and imagination in equal measure.
Whimsy, Imagination, and Fun
World of Mirth is a Carytown classic—a bright, whimsical toy store filled with surprises at every turn. Since opening in 1993, it has delighted generations of Richmonders with its mix of retro toys, creative games, and unique gifts. The store’s playful displays make every visit feel like a treasure hunt, with something for all ages—from quirky novelties to educational kits. Whether you’re shopping for a birthday, holiday, or “just because,” World of Mirth turns ordinary gift-giving into an adventure. Explore their latest collections here: World of Mirth Official Site.
Just down the street, bbgb—short for “bring back great books”—invites young readers into a world of stories. Specializing in children’s and young adult literature, bbgb pairs colorful décor with thoughtful curation. The staff’s passion for connecting kids to books they’ll love makes it a must-visit for families. From picture books to early readers and teen novels, bbgb proves that reading is as exciting as playtime. You can browse their recommendations here: bbgbbooks.com.
Why Carytown is a Family Favorite
What makes Carytown’s children’s stores stand out is the spirit they share—joy, creativity, and genuine community. World of Mirth celebrates the art of play, reminding everyone that imagination has no age limit. bbgb nurtures curiosity and empathy through stories, helping kids explore new worlds through reading.
Together, they capture Carytown’s family-friendly personality. Parents can shop local while kids explore shelves filled with wonder. Just steps apart, these two stores make Carytown a perfect weekend destination for families.
Conclusion
World of Mirth and bbgb aren’t just stores—they’re experiences that bring out the joy of discovery. From toys that spark laughter to books that inspire imagination, they keep Carytown’s creative spirit alive for the next generation. Next time you’re in Richmond, make sure to stop by these two local gems and rediscover the simple magic of childhood.
